Amplify Art & Activism

This is a project I was a part of for a research final. I was charged with creating an infographic that clearly displayed our findings. I decided to go with a CMYK and Riso printing style. I found the typeface BAYARD by Vocal Type Co.

“Bayard is a unique sans-serif typeface inspired by signs from the 1963 March On Washington For Jobs and Freedom.

Outside the March on Washing, Bayard was a close advisor to Martin Luther King and one of the most influential and effective organizers of the civil rights movement, leading a number of protests in the 1940s, 1950s, and 1960s, as well as a public advocate on behalf of gay and lesbian causes during the 1980s.”

This felt like a good opportunity to buy a typeface that supports a graphic designer as well as amplifies a story that is so central to art and activism.